Stakeholder
Engagement
SE 360
KNOWLEDGE PRODUCTS
We apply stringent standards of analytical journalism to cutting-edge information garnered from peer-level dialogue at a single event or a series of events. We weave in relevance and insight, creating decision-enabling information, keeping in mind strategies, focus and targets to reach stakeholders via white papers and coffee-table books, among other knowledge products.
Let's document.
White Papers
Books
Thought Leadership
ENGAGEMENT PRODUCTS
Bringing specialist focus to key sectors, we handpick the most relevant aspects of business news, sector innovation, research and internal insight into a single periodic product. Commissioned newsletters bring together high-value content specific to a company’s universe of stakeholders, allowing decision-makers to engage. They also function as aggregators of ideas within an organisation.
Let's engage.
Newsletters
Blogs
Video
PUBLISHING PRODUCTS
In the clutter of hundreds of publications, White Paper Media aims to create new and customized products that target specific audiences, taking online and print content to a new level of focus and professionalism. We have launched or re-launched products for reputed UAE and international publications in fields as varied as finance, business, luxury, lifestyle, hospitality, travel, and community.
Let’s create.
Magazines
Websites
OUR PORTFOLIO
Video
White Papers
Fintech: A Source of Positive Change
BRIEF: Capture all discussions at a seminar and present overarching themes in context and with additional perspective
STYLE: Knowledge publication based on discussions at a seminar
PLATFORMS: Print / PDF
COP21 - Outcomes and Effects on the Public Sector
BRIEF: Capture all discussions at a seminar and present overarching themes in context and with additional perspective
STYLE: Knowledge publication based on discussions at a seminar
PLATFORMS: Print / PDF
GIES 2015 - Building on Solid Foundations
BRIEF: Capture all discussions at a seminar and present overarching themes in context and with additional perspective
STYLE: Knowledge publication based on discussions at a seminar
PLATFORMS: Print / PDF
GIES 2016 - Shaping a Better Future
BRIEF: Capture all discussions at a seminar and present overarching themes in context and with additional perspective
STYLE: Knowledge publication based on discussions at a seminar
PLATFORMS: Print / PDF
Dubai Investment Week 2018
BRIEF: Capture all discussions at a conference and present overarching themes in context and with additional perspective through interviews
STYLE: Knowledge publication based on discussions at a seminar
PLATFORMS: Print / PDF
Newsletters
Masdar Institute's Young Future Energy Leaders (YFEL) Program
BRIEF: Write, re-write, edit and proofread 2 newsletters each year to engage the student body, faculty, institute and government
STYLE: Light but professional, simple yet engaging
PLATFORMS: Electronic and Print
The Global Corporate Advisor / Crowe Horwath
BRIEF: Edit knowledge content produced by Crowe Horwath offices worldwide for import, structure and style; oversee design and production
STYLE: Neutral, corporate
PLATFORMS: Electronic and Print
Thought Leader Blogs and Articles
CEO - Financial Infrastructure Company
BRIEF: Write a series of researched and engaging articles positioning the Chief Executive as a thought leader in his industry
STYLE: Chief Executive's voice based on interviews, for peer-level B2B readership
PLATFORMS: LinkedIn
Senior Executive Vice President & Group Head of Retail Banking
BRIEF: Write a series of researched and engaging articles positioning the SEVP as a thought leader in the banking sector
STYLE: SEVP's voice based on interviews, for peer-level B2B and B2G readership
PLATFORMS: LinkedIn
Customer Engagement Blog / Carlease.ae
BRIEF: Write multiple types of articles related to driving, driving holidays, renting and cars in general to acquire and engage customers
STYLE: Chatty, upbeat, informative
PLATFORMS: Electronic
Books
Dubai - The Capital of the Islamic Economy
BRIEF: A coffee-table book that uses research and interviews to present the evolution of the Islamic economy and Dubai's contribution to its development
STYLE: In-depth, neutral, reader-friendly
PLATFORMS: Print
Network Insight - A data-driven view of spending in the UAE
BRIEF: Capture trends in spending and present them via a Network International senior manager explaining why they are relevant
STYLE: Knowledge through data, charts and insight
PLATFORMS: YouTube, social media
Carlease Automobile Reviews
BRIEF: Video reviews of models available in the Carlease rental fleet with a senior manager explaining their relevance
STYLE: Knowledge and lifestyle
PLATFORMS: Vlog, YouTube, social media
WHO WE ARE
White Paper Media is a Dubai-based knowledge company that offers customized stakeholder engagement solutions using journalistic best practice of accuracy, objectivity and reader orientation. We aim to establish a new paradigm in delivering relevant and focused content and content-driven products to defined audiences.
White Paper Media has the capability and expertise to create content:
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In multiple formats – such as text, audio, video, slides, etc.
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For multiple mediums – such as print, online, TV, etc.
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And bilingually – in Arabic and English.
OUR DNA HELIX
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Innovation – We create experiences dictated by outcomes
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Transparency – No hidden costs, time lines or processes.
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Rootedness – Entrenched in the zeitgeist, bringing perspective and context to the present.
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Curiosity – We never stop asking Who, What, Why, When, Where and How.
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Fun – We pack a sense of humor, along with a laptop and an apple every day to work.
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Engagement – We love to be informed with decision-enabling, cutting edge information.
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Professionalism – Trained in the best practice of journalism and project management.
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Commitment – Deadlines are challenging. And sacrosanct.
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Multi-cultural Plurality – It’s not an accident that we work in a city with 220 nationalities.
THE TEAM
White Paper Media is owned and managed by a team of content domain experts with an aggregate experience of more than 40 years. Our founders have multiple successful start-up companies and products under their belt.
We nurture a wide network of content professionals with varied types and levels of expertise in the industry.