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Understanding the UAE's experience economy - ARA
PRODUCT
White Paper
SECTOR
POLICY, ECONOMY
REGION
UAE
TOPICS
Experience Economy, UAE
WPM used a bespoke survey as primary data, interviews, and contextual research to develop a white paper with insights into the UAE's experience economy
SCOPE OF WORK
Data analysis, survey analysis, insight generation, storytelling, art direction, visual design
PROJECT ACTIVITIES
- Survey data analysis
- Contextual data analysis
- Conduct expert interviews
- Contextual research
- Writing and editing
- Infographic development and charting
- Document design to client's brand guidelines
- Development of digital and press files
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